What is MakerMuse?

MakerMuse is a resource for indie entrepreneurs run by me, Kevin Fock. Yes, that is my real last name, some of us are born with gems like that.

My aim is to help artists and artisans, craftsmen and craftswomen, succeed at selling handmade goods online.

Why MakerMuse?

Artists who make their own goods face unique challenges selling online and need a community and resource dedicated specifically to their needs.

My goals are simple, share the strategies, tips, and tricks that I learn from my personal experience selling online and also from talking to experts who have built six figure businesses selling what they make.

Developing a passive income stream, quitting the 9 to 5, becoming your own boss, and building your own brand through selling what you make, is a viable career path in today’s e-commerce world.

What’s the worst that can happen? You might not selling anything for months and feel discouraged.

And the best thing that can happen? You achieve more than you ever imagined.

Selling what you make opens doors to doing what you love getting paid for your authenticity and creativity.

MakerMuse is here to elevate those who want to bet on themselves.

Do you want to make a difference with what you make?

Who am I?

I am a nerd. I love to research, write, and figure out why a business strategy succeeds or fails.

Starting a blog and recording my discoveries about selling handmade goods online is fun for me. It combines my passion for business, with my love of research and writing.

Thankfully, during my academic toils (mainly graduate school), I had the opportunity work in a startup and learn about sales, marketing, and how to run a business.

The surprising thing I learned was that people enjoyed being there because they felt like they were making a difference.

Since working in that startup, I have had the pleasure of coaching and advising a mix of startups and creative entrepreneurs.

In the process of helping my clients address key questions, like how to form a particular business entity, I realized that most online resources for creative entrepreneurs were targeted at tech startups.

But where were the resources for solo entrepreneurs seeking to build a handmade business out of their garage?

Access to most of resources required signing up for expensive coaching or classes.

But if you starting out on a shoestring, it doesn’t make sense to pay for premium content because you still need to validate your idea! But how will you know if your idea is any good or how to test it without consulting those expensive resources?

It can feel like a catch-22.

So, I decided to start MakerMuse to help creative entrepreneurs, like my clients, find efficient and effective ways to build and grow their business.

Please join me in making MakerMuse the best resource for creative entrepreneurs by subscribing below, I’ll be asking the community for input.